July 20, 2015

Forbes
YouTube is Now Bigger Than Individual Cable Networks

“Following the results of a strong second quarter, Google’s stock jumped 16.3% — which added $65 billion in market value on Friday. During the earnings call, Google’s chief business officer Omid Kordestani said that YouTube is now bigger than any individual U.S. cable network for the key demographic of 18-49 year olds.

Kordestani said that YouTube homepage visitors are up over three times year-over-year and they spend more time watching videos much longer than before. Specifically, the ‘watch time’ on YouTube is up 60% year-over-year. TechCrunch reported that this has been YouTube’s fastest growth rate in two years. And the mobile watch time has more than doubled since last year. “


July 20, 2015

The Huffington Post
YouTube is Crushing Cable TV, According to Google

“YouTube is giving cable TV a run for its money.  

The popular video-sharing platform -- which was acquired by Google in 2006 -- reaches more 18- to 49-year-olds in America than any U.S. cable network, said Google's chief business officer, Omid Kordestani, during an earnings conference call on July 16.  

Despite increasing competition from Facebook, YouTube has seen a steep increase in its user engagement metrics. Visitors to YouTube's homepage are now up over three times year-over-year, per Kordestani. Meanwhile, "watch time" -- how much time users actually spend viewing videos -- is up 60 percent, the fastest growth rate the company has seen in two years.”


 July 13, 2015

The Huffington Post
Kids Now Prefer Playing with Smartphones to Dessert

“Most kids these days are far exceeding the recommended maximum of two hours of screen time a day. But what do those stats really mean for parents? 

To find out, market researchers at Miner & Co. Studio polled a nationally representative sample of 800 American moms and dads of kids ages 2 to 12 and asked them about their kids' screen time. What they found out is surprising: 41 percent of parents said their kids would choose playing with tablets over eating dessert, and nearly half said that they punish their kids by taking away their smartphones and only allowing their kids to watch TV.”


July 11, 2015

PC Mag
Tablet-Loving Kids Consider Watching TV a Punishment

“How did your parents punish you when you were a kid? Send you to your room? Make you sit silently in a corner somewhere? Take away the Game Boy or confiscate your video game controllers?

 I'll bet that none of you, after hitting a sibling or mouthing off to mom, were told to go watch TV. If anything, TV privileges were revoked if the crime was dire enough.”


July 10, 2015

The Times
iPad generation told to watch TV as punishment

“For decades a ban on watching television was a standard punishment used by parents to bring errant children to heel.

Then, along came the tablet. In an illustration of just how disruptive new technologies can become, some families now make children watch television as a form of chastisement. The real punishment for today’s youth is to take away the iPad.”


July 9, 2015

The Telegraph
Forcing children to watch TV is now a punishment as iPad becomes ‘first screen’

“Taking away television privileges has long been viewed as an effective way to punish misbehaving children. But no longer, according to research. In fact, making kids sit in front of an actual TV is now a way of disciplining them, since young children are now so used to playing and watching videos on tablets that the TV has become an inferior ‘second screen.’”


July 8, 2015

CBS News
For tablet-toting tots, TV is the new “time out”

"‘The iPads are cool,’ says a young boy flipping through apps on a tablet. ‘TV's not good. Because you can't control it.’ He adds, in summary: ‘Well, basically, the TV sucks.’

A new report from media research consulting firm Miner & Co. Studio boils down to just that. The company conducted a survey to find out how kids really want to consume their content. And they want to consume it with their hands.”


July 8, 2015

Buzzfeed
Parents Are Punishing Their Kids By Making Them Watch TV

“Like many kids her age, 12-year-old Olivia Perez is in love with online games. She plays her two favorites, Minecraft and National Geographic’s Animal Jam, with abandon, spending a total of eight to ten hours online every day, according to her mother, Tanya.

The time online — split between an iPhone, iPad, and computer — is so compelling, Tanya uses it as a carrot to reward good behavior. But when Olivia (whose name we changed at Tanya’s request) acts up, Tanya takes her online time away, and brings in the stick: television.”


July 8, 2015

Broadcasting and Cable
Study: Second Screen is First With Kids

“Kids prefer a mobile second screen as their first screen for video viewing over the TV set. That is according to a survey of 800 parents of kids 2-12 conducted by marketing and branding firm Miner & Co. Studio.

A majority of the parents polled (57%) said that their child ‘prefers a device other than the TV’ to watch video content.”


July 8, 2015

Parenting
Parents of Internet-Addicted Kids Use TV as Punishment

“Half of the 800 moms and dads involved in a market research study conducted by Miner & Co. Studio explained that they punish their children, ages 2-12, by taking away access to computers, tablets and smartphones and then making the children watch TV.”


July 7, 2015

CBS News
Showtime launches online without a cable subscription

Showtime is now available as a standalone online streaming service so viewers can watch without a cable subscription. The channel joins rival HBO, which went "over the top" in April. 

Showtime's streaming programming went live Tuesday on a wide range of devices and services, just in time for Sunday's season premiers of the network's hit shows "Masters of Sex" and "Ray Donovan." The $10.99 monthly fee gives viewers access to these and other Showtime original shows -- including on-demand access to every season of most past series -- along with movies and live broadcasts.


July 6, 2015

MediaPost
PewDiePie Makes So Much Because a New Generation Bored With TV

“It would seem PewDiePie is still doing quite well. In fact, according to new data reported by GameSpot.com, it appears that last year the Swedish YouTube host made $7.5 million, or as they like to say over there, 63,000 SEK. 

The Wall Street Journal last year that he made $4 million the year before. Then, like now, Mr. Pie, actually a person named Felix Kjellberg, said he was more than a little uncomfortable making all that bread for, basically, playing computer games on YouTube and generally messing around.”


July 6, 2015

Tubefilter
Study Finds 57% of Kids Prefer Mobile Video to TV

“Miner & Co. Studio just released findings which should scare children’s television networks. The research and consulting firm found 57% of kids prefer watching video on portable devices like smartphones and tablets as opposed to on traditional television screens.

For its study, Miner & Co. interviewed 800 parents about their children’s viewing habits. According to AdAge, 39% of the parents said their children regularly watch the same content on not just one, but multiple devices at the same time. Plus, about half of the 800 parents said they “punish” their misbehaving children by removing mobile devices from them and forcing them to watch content on TV instead.”


May 2, 2014

MediaPost
TV Binge Viewing On Rise

“TV producers better ramp up TV show production -- otherwise we'll have apathetic binge-viewing TV consumers, according to a new study.

Now, seven of 10 U.S. TV viewers consider themselves ‘binge-viewers,’ per marketing and research company Miner & Co. Studio, which says these viewers say binging is ‘addictive.’”


April 29, 2014

Reuters
America is Addicted to Binge-Viewing; Side-Effects Include Missing Showers, Skipping Meals, Oversleeping and Having Nothing Left to Watch

“In a new national survey conducted by strategic research, marketing and brand consultancy Miner & Co. Studio, seven out of 10 U.S. TV viewers consider themselves binge-viewers – an activity that the same percentage of respondents says is “addictive” (download an infographic here). The study – Can’t Stop, Won’t Stop: Binge-Viewing is Our New Favorite Addiction* – identifies binge-viewing as watching three or more episodes of one series in a single sitting, with Frequent Binge-Viewers being those who binge a few times per week or more and Infrequent Binge-Viewers those who binge once a month or less.”


April 29, 2014

NetNewsCheck
Study Finds TV-Binge-Viewing Addiction

“A new national survey has found seven out of 10 U.S. TV viewers consider themselves binge-viewers. The study showed 17% of binge-viewers do so daily, 63% weekly and 90% monthly. The study also found Frequent Binge-Viewers more prone to let commercials play and more likely to upgrade their cable subscriptions.  

A new national survey found seven out of 10 U.S. TV viewers consider themselves binge-viewers - an activity that the same percentage of respondents say is ‘addictive.’”


April 29, 2014

Broadcasting and Cable
Study: 61"% of Frequent Binge-Viewers Millennials

“A survey conducted by Miner & Co. Studio — a strategic research, marketing and brand consultancy — found Millennials made up 55% of binge-viewers and 61% of frequent binge-viewers.

The study — Can’t Stop, Won’t Stop: Binge-Viewing Is Our New Favorite Addiction — defines binge-viewing as watching three or more episodes in one sitting. Seven out of 10 U.S. TV viewers consider themselves binge-viewers.”


April 29, 2014

Zap2it
Survey Claims that Seven out of Ten TV Viewers Consider Themselves Binge Watchers

“In a new national survey conducted by strategic research, marketing and brand consultancy Miner & Co. Studio, seven out of 10 U.S. TV viewers consider themselves binge-viewers – an activity that the same percentage of respondents says is “addictive” (download an infographic here).  The study – Can’t Stop, Won’t Stop:  Binge-Viewing Is our New Favorite Addiction* – identifies binge-viewing as watching three or more episodes of one series in a single sitting, with Frequent Binge-Viewers being those who binge a few times per week or more and Infrequent Binge-Viewers those who binge once a month or less.”


February 27, 2014

Health
6 Ways a TV Binge Affects Your Body, and How to Fight Each One

“The third season of House of Cards just dropped on Netflix, which means all 13 episodes—each about 50 minutes long—are ready and waiting for you to devour. Fan of the show? Well, we have an idea what you’ll be doing this weekend (sitting on your couch, engrossed). And you probably won’t be alone: According to a 2014 poll by research firm Miner & Co Studio, 70% of U.S. television watchers self-identified as binge-viewers.

But before you settle in for a delightfully dark weekend with the Underwoods, let’s talk about what a TV binge can do to your body. You know that a habit of sitting for prolonged periods has been linked to everything from obesity to early death, but you may wonder: What harm can one or two lazy days really do?”